Beer Economics Review: DadoBier Ilex

Who doesn’t like beer? And even more, who doesn’t like caffeine? Mix the two together and you should get an amazing beverage, right? Well, not so much. I will try to explain why.

DadoBier is the first brazilian microbrewery. It’s located in the mid-latitude city of Porto Alegre, in the southern state of Rio Grande do Sul. The state prides itself for having the best wine in Brazil and, well, they have the climate for it! Also for making beer, since the southern region of the country is the largest producers of barley.

The state is the second largest producer and the largest consumer of a commodity called Erva-Mate, or just Mate. It’s a herb which is mainly used for tea and has a high caffeine content. If you walk around the city of Porto Alegre, you will see hundreds of people drinking the stuff wherever they go. Think that the British are big tea drinkers? The Gauchos (natives from the state) would put them to shame. Brazil itself is not a big tea drinking country, but the Gauchos consume a whooping 10kg of Mate per capita per year, which puts them ahead of Turkey, the biggest tea drinking country in the world (at 7.32kg/pc/py).

But I digress. So thinking that having the climate and ingredients for a good beer would give them an edge? Well, not so much. Adding a bit of their favourite drink to the beer? That didn’t work so well. Now add that beer to their custom made Cuia-shaped glass? Well, that’s the recipe to get flat and bland beer. In their novelty glass, I couldn’t pour the beer and take a photo fast enough for the head to hold shape. The beer is ok, but the flavour changes quite a bit very quickly, most likely due to oxidation due to the lack of the protecting head.

I have brewed with tea before and I am not sure the techniques they used to add the mate to the brew, but I can say that they were unsuccessful.

Now for the price. The average citizen of Rio Grande do Sul is better off than the average Brazilian. The beer is slightly expensive, at R$14 (£4) for a pint, it is still quite expensive for the local working man. But as it so happens to microbreweries in Brazil, producers manage to keep the clientele very selected. You can find Dadobier online, if you so choose, but most places are out of stock and, in Porto Alegre, one of the few places where you can find the beer is at their restaurant. This leads to you buying overpriced food with it. So, again, just like with Amazon Beer, if you are not part of the elite or pseudo-rich, this beer can be seen as something you can treat yourself to in a special occasion.

Knowing how much it takes to produce beer and having most of the ingredients locally available, overpricing beer that isn’t all that good seems to be the thing to do nowadays. Microbrewers in Brazil are having a field day with the new middle class!

Beer Economics Review: Amazon Beer Stout Açaí

I am not sure if this is a good idea, but I will publish a quick beer review worth of notice.

My girlfriend, who travels a lot, gave me several beers from local breweries from different parts of Brazil, which is great! Yesterday, we decided to drink it and, my God, what a tasty beer!

I am no beer connoisseur, but I can appreciate a good beer. And I guess it would have won the title of best beer in Brazil! It is quite subtle, coffee-y taste with not much taste of Açaí, still with a relatively high alcohol content. I wouldn’t expect the extremely hot city of Belem to have been able to produce high quality stout, of all beers, but they did the job! If you know anything about brewing, fermenting at constant, relatively low temperature is crucial, as temperature fluctuation can damage the overall body and taste of the beer. Belem do Para is the largest Brazilian city near the Equator with temperatures averaging around 28C throughout the year. It’s located at the Amazon River Delta and, adding all these factors up, it makes it one of the most humid cities on Earth. All these factors make Belem a nightmare for brewers (and for people to cope with the heat too).

Controlling the brewing temperature must cost the brewery a small fortune on heat belts, AC units etc. Also, everything (except the Açaí and water) must be imported, since the city’s climate is unfavourable for the growth of any of the raw products necessary to produce the simplest beers. All of this is reflected in the price. A 330ml bottle can cost you up to £5. These prices are also not compatible with the means of the average Brazilian, so you can only find it for sale in speciality shops and fancy restaurant, which is a pity.

With a GDP per capita of £3809 (£317/month), and 75% of the population living below that line, most of the population won’t be able to afford one single bottle of this lovely beer.

Well, that’s free capitalism for you! A city, which in my opinion, overcame all the difficulties of brewing a quality product, managed to produce something unique, but only for a selected few.

Now that I have calmed down, I can conclude. It’s a very good beer.